Originally Posted by ud2
Here is how the Reds handled this:
...Customers can buy a minimum of four Cinergy Field seats for $35 each. Seat brackets to support the seat will be sold at $30 each....
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Looks like $65 per seat. Bump up to $100 for inflation and UD passed on $1,350,000. (net profit would have been less but add back in the goodwill from the fans and it adds up to about "that was pretty dumb" dollars and "we are social justice warriors" cents)